All creatives

Square catalog ad examples

Square (1:1) catalog ads are the standard feed format on Facebook and Instagram, giving the product image equal width and height so it displays consistently across placements without cropping. 40 AI-generated creatives in this collection, including Lifestyle & Product Side-by-Side, Minimal Beauty Showcase and Clean Product Showcase with Wavy Background.

At a glance

Creatives
40
Most common style
Lifestyle
Most common industry
Electronics
Most common season
Black Friday
40 creatives
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Square catalog ads: what works

Where does a square catalog ad actually appear?
Mainly the Facebook and Instagram feeds, where a square fills more height than a landscape crop, which is why it remains the safest default when a campaign targets multiple placements at once.
Does square waste vertical screen space on mobile?
Some, compared with a taller format, but square avoids the cropping risk that portrait or story assets face when Meta places them somewhere they were not designed for.
Should every catalog include a square version?
Yes. Advantage+ catalog campaigns can serve across placements automatically, so having a square asset for every product keeps the ad eligible everywhere the algorithm wants to show it.

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