All carousels
Generated by OptiQube

Carousel ad examples for Meta

Real product carousels, 5–6 cards each, generated by OptiQube from store product photos. Filter by industry or card style, open one and swipe through it.

4 carousels · 4 industries · 12 card styles

New BalanceSponsored · 🌐
9060, Key benefit card: mid-stride with the line Go further
NEWBALANCE.COMKey benefitShop now
9060, Product Only card: worn on a track bench
NEWBALANCE.COMProduct OnlyShop now
9060, Callout Extra card: worn, with the headline Future style in motion and three detail call-outs
NEWBALANCE.COMCallout ExtraShop now
9060, UGC Product Image card: worn on a trackside bench, shot from the wearer's view
NEWBALANCE.COMUGC Product ImageShop now
9060, Call-Out card: feature call-outs and a headline
NEWBALANCE.COMCall-OutShop now
9060, Close-up detail card: the suede and the N logo
NEWBALANCE.COMClose-up detailShop now
1 / 6 cards · Product Only

Click through all 6 cards

Featured carousel

6 cards · Feed 1:1 · Shoes

The cards, in order

Why it works
  • Recognizable first card. The plain product shot stops the scroll on the shoe itself.
  • Product and lifestyle alternate. It reads like a story, not a product list.
  • One benefit at the end. The last card gives a single reason to tap Shop now.

All carousel examples

Every row is one carousel, card by card, in the order Meta shows it.

4 carousels
New Balance · 9060Shoes · 6 cards · Feed 1:1
  1. 1. Product Only
  2. 2. Callout Extra
  3. 3. UGC Product Image
  4. 4. Call-Out
  5. 5. Close-up detail
  6. 6. Key benefit
Samsung · Galaxy Z Fold8 UltraElectronics · 6 cards · Feed 1:1
  1. 1. Close-up detail
  2. 2. Size reference
  3. 3. Product Studio
  4. 4. What's in the box
  5. 5. Product Only
  6. 6. Callout Extra
BioTechUSA · Iso Whey ZeroHealth & Wellness · 6 cards · Feed 1:1
  1. 1. Seasonal mood
  2. 2. Call-Out
  3. 3. Key benefit
  4. 4. Callout Extra
  5. 5. Product Ingredients
  6. 6. UGC Product Image
BÉIS · Carry-onBags & Accessories · 6 cards · Feed 1:1
  1. 1. Product Only
  2. 2. Size reference
  3. 3. Call-Out
  4. 4. Close-up detail
  5. 5. Key benefit
  6. 6. Product Comparison

More carousels as they are published.

Card styles: what each card does

A good carousel mixes at least four of them. Pick a style to see it on a real card, the way the app's style picker shows it.

Carousel or catalog ad?

You are here

Carousel ad: one product, every angle

5–6 cards about the same product: the product, the details, the benefit, what is in the box.

Carry-on, Product Only card: in a sunny hallway by the open front doorCarry-on, Size reference card: beside a bed with its 22 by 14 inch size markedCarry-on, Call-Out card: three feature call-outs and the headline Getaway Made EasyCarry-on, Close-up detail card: the zipper pulls and the glossy shell up close

Catalog ad: many products, one image each

Meta picks the products from your feed, each with its own AI creative.

Catalog creative, the white 950 in three viewsCatalog creative, the navy running shoe in three viewsCatalog creative, the black suede trainer in three views
Browse 270+ catalog ad examples

Carousel ads: the basics

What is a carousel ad on Meta?

A carousel ad is one Meta ad that holds several cards, each with its own image, headline and link, that a shopper swipes through in the feed, in Stories or in Reels. A product carousel uses the cards to show one product from several angles: the product alone, its details up close, its features called out, what is in the box, one key benefit.

How many cards should a carousel have?

Meta allows two to ten cards. The carousels in this library have six: enough to show the product, its details, its size or box and one benefit, without a card that repeats an earlier one. OptiQube draws five or six cards per product by default, one per card style you tick.

Carousel vs catalog ads: which one when?

A catalog ad shows many products, one image each, and Meta picks which products each shopper sees from your feed. A carousel ad shows one product properly, card by card. Use the catalog ad to put the right product in front of the right person, and the carousel to sell a hero product, a launch or a bestseller in full.

Can I turn one of these examples into my own carousel?

Yes. Open an example, press Use this as inspiration and type your store: OptiQube opens with the same card styles in the same order, reads your product feed, and draws those cards on the product you pick. The product itself is never changed; only the scene, the labels and the detail shots around it are drawn.

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